FITFLOP BAU & MOVABLE INK EMAIL TEMPLATES

Consultation | training | email design & build

Brief: Update Fitflops BAU email templates.

Fitflops email marketing capabilities were heavily outdated.

I provided consultation then designed and built out modular email templates, before training both the design team and the email executives on the best way to work with them.

I then designed and built out Movable ink email templates using a suite of products to deliver image driven polls, weather dependent dynamic content and more.